Packaging design for a socks brand
Jaffo
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Typography

DESCRIPTION
The project was done as part of a packaging design course, and included packaging design while thinking about complementary packaging (stackability), shelf appearance, logo design and brand story. done in collaboration with the design student Sahar Hayun.
The "Jaffa" brand is a fashionable and young graphic brand, the graphics on the packaging are simplifications of specific points in the city (Jaffa, Israel), which mean a lot of values for Israel.
The "Jaffa" brand is a fashionable and young graphic brand, the graphics on the packaging are simplifications of specific points in the city (Jaffa, Israel), which mean a lot of values for Israel.








Concept catalog



